What is Workers Compensation Marketing for Doctors?
Workers’ Compensation Marketing for Doctors is the process of increasing the number of Work Comp Referrals to Doctors and their Medical Practices. There are a variety of ways to do this and the marketing strategies will depend on the state you are in. View the Workers Compensation Marketing Plan we use.
Why should Doctors consider Workers Compensation Marketing?
1. Diversify your Payer Mix
Ask yourself this: Where do most of your patients currently come from? Most doctors usually admit it’s from just one or two sources, such as Medicare, MediCaid, Personal Injury, or Auto. Now ask yourself this: What would happen if one of these referral sources dried up? If you are like most practices, then this would be a big problem for your top line. This is why it is important to not rely too heavily on one particular referral source.
With Medicare and Medicaid payments becoming increasingly unreliable, Workers’ Compensation cases can be great way to diversify your payer mix. By increasing your practice’s percentage of work comp patients, you are “future proofing” your practice to survive in the event of any decrease from your current sources of patients.
2. All year round
Do you live in a state which is affected by the seasons? If so, then you will know that at certain times of the year you have more patients than at others. The great thing about workers compensation patients is that they are usually all year round. This means they are a regular, constant supply of new patients even during ‘low season’.
3. Help get patients back to work
Besides the financial benefits of growing your practice with work comp cases, it is also intrinsically rewarding to help return patients to work. In most states, employees earn less when they are collecting workers compensation benefits, so the large majority of patients actually want to get better and go back to work (but of course, this is not always the case!) Are you a talented doctor who can help navigate them back to work?
Which Medical Specialties can accept Workers Compensation Cases?
Most Work Comp Cases are referred to the following Medical Specialties:
- Urgent Care / Occupational Medicine Centers
- Orthopedic Physicians (Surgical and Non-Surgical)
- Interventional Pain Management
- Physiatrists / PM&R
Where relevant, others specialties can also receive cases, such as:
- Plastic Surgeons
- Pulmonary Physicians
Ancillary service providers can also receive cases. These include:
- Physical Therapists
- Occupational Therapists
View a full list of our specialties and workers comp doctors here.
What type of cases are referred to doctors?
When listing in our Work Comp Directory, doctors can make it clear what type of cases they except. For example, they can write that they accept any of the following types of cases:
- Peer Reviews
- Independent Medical Evaluations
Our Workers Compensation Marketing Plan for your Practice
Monthly Reports showing your Number of Page Views, Calls, and Emails. Want to see how effective your listing is? Sign up to one of our Paid Plans and we'll send you monthly reports with all the stats.Sign Up Now
Inclusion in Newsletter
Every month we send an E-newsletter to Workers Compensation Adjusters, Nurse Case Managers, and Attorneys in your state. Choose one of our Paid Plans to be featured in this newsletter EVERY MONTH.Sign Up Now
Workers’ Compensation Contracting
Are you listed on all the Workers' Compensation Networks, Panels, and Plans? Are you showing up on insurance companies' list of approved providers? If not, we can help. Our Work Comp Contracting Specialist will help contract you with all the major plans in your area.Sign Up Now
Telephonic Marketing to Work Comp Adjusters & NCMs (50 Calls / Month)
In many states, direction of care in Work Comp cases is controlled by Adjusters and Nurse Case Managers. We call 50 of them a month on your behalf, reminding them of your qualifications and availability to accept new Work Comp cases.Sign Up Now
How much do our Workers Compensation Marketing Plans cost?
Are you or the doctors at your practice interested in increasing your number of workers compensation patients? Workers-Compensation-Doctors.com helps doctors to do exactly this. Depending on how motivated you are to grow the work comp side of your practice, we offer 3 different packages, ranging from a FREE option to more pro-active paid options. View our Plans and Pricing.